Simple Profitable Practice: The Program

Grow your practice.
Live your life.

You're exceptional at your work. But your practice runs on referrals, willpower and late nights at the laptop. Every month, you learn one simple foundation live, put it in place in your practice, and get coached on it until it's done. So your practice grows while your life gets bigger, not busier.

For chiropractors · Health Coaches · acupuncturists · energy workers · holistic practitioners

Live training & coaching every month

Julie Jones

There are plenty of coaches who can teach you to get rich in money, at the expense of your family, your health and your sanity.

That's not what we're doing here.

This is the room for practitioners who want to be rich in life. Rich in time with the people you love. Rich in the joy of doing your purpose work and connecting with your humans. Rich in health, creativity and experiences.

And yes, rich in money, because that's what makes the rest possible.

Sound familiar?

You're incredible at your work.
Your business runs on willpower.

Your last client left at 6. It's 9:40 and you're still doing notes.

Invoices, tomorrow's schedule, that email you've been avoiding. The healing part of your day ended hours ago. The admin part never does.

Your income depends on who happened to refer whom.

A record March, a scary April, and no real idea what caused either one. So every slow week feels like the beginning of the end.

You're the healer, the front desk, the bookkeeper and the marketing department.

Only a sliver of your week is the work you actually trained for. The rest is everything else, and all of it lives in your head.

You know you need help. Training someone feels like more work than doing it yourself.

So you keep doing it yourself. Or you hired a friend, it didn't go well, and now you're gun-shy.

Your pricing is a patchwork.

A discount for that family, a legacy price for this one, visit packs people stretch out for months. You've raised your prices in your head a dozen times.

You've been to the seminars.

You've tried the high-volume, always-on playbook. It worked for them. It left you exhausted and wondering what's wrong with you.

A week off costs you a week of income.

So vacations get shorter, or they don't happen. And when you do go, you're checking your schedule from the beach.

Your marketing happens when you panic.

A slow week sets off a flurry of posts and a last-minute discount. Then nothing, until the next dip.

None of this means you're bad at business.
It means you've been running a business model built for someone else.

A different way to grow

Yes, grow. Just not like that.

The hustle playbook

More, faster, always on.

  • More clients, more hours, more staff
  • A new tactic every month, none finished
  • Scale to seven figures, figure out profit later
  • You're the bottleneck for every decision
  • Growth means giving up your Tuesdays
The simple profitable practice

Bigger, on your terms.

  • Each client is worth more and stays longer
  • You choose one priority per month and see it through
  • Profit and time off are the scoreboard
  • Systems and support carry the weight
  • Growth means more of the life you built this for

You can have a bigger practice. You just don't have to make it more complicated to get there.

Twelve months from now

Here's what's actually different.

This isn't mindset and vibes, and it isn't another training you listen to, say "great!" and forget. Each month you will learn two simple, practical strategies, put them to work the same month, and get coached through any challenges you encounter.

01

Your numbers on one page

A simple weekly tracker that shows your revenue, new clients, retention and what you actually take home. You stop guessing and start deciding.

02

Pricing you can say out loud

No patchwork discounts, or fragmented offerings. Just clarity and recurring revenue that stacks month over month instead of starting from zero.

03

Promotions planned 90 days ahead

We make marketing SIMPLE. You build your plan on our live calls, so your marketing becomes proactive, not reactive.

04

New clients beyond referrals

Two or three marketing channels that fit your personality and your energy, from your website and Google profile to talks and local partnerships.

05

Find help you actually trust

Learn to hire a VA or contractor who can take real hours off your plate, trained with simple checklists and short videos, so the business stops living in your head.

06

Time that stays protected

A schedule built around your energy, days off that stay off, and a practice that keeps earning while you're on vacation.

Picture this

A Tuesday, about six months in.

8:15am  You drop the kids at school. Your VA already confirmed today's schedule and sent last week's numbers.

10:00am  Gym. Nobody needs you yet.

11:30am  Clients. You're fully present.

3:00pm  Your afternoon is open. November's promotion was planned in August, and the emails are already scheduled.

3:30pm  Pickup. Something fun, because it's sunny.

Evening  The laptop stays closed, quality time with the family. The business is still running.

How it works

One focus a month. Built brick by brick.

Six foundations on a repeating loop, so you can join any month and build all six in your first six months. The topic calendar is published ahead of time, so you always know what's coming. Each month ends with something real in your practice, not a notebook full of ideas.

Marketing 

Get found beyond referrals

You leave with: a 90-day marketing plan built on the channels that fit your personality.

January/ July

Systems

Get it out of your head

You leave with: your weekly numbers tracker and documented systems. 

February/ August

Money

Quit operating out of survival mode

You leave with: an improved relationship with money and an understanding of how to increase profits.

March/ September

Getting support

Stop doing it all

You leave with: your first hand-off list, a role description and a plan to hire or delegate with Ai.

April/ October

Leadership

Lead without becoming a machine

You leave with: your one-year vision, your non-negotiables and a weekly CEO hour.

May/ November

Structure

The simple, profitable structure

You leave with: a sustainable business structure with a SOLID foundation to build on.

June/ December

Every training is followed by a coaching call. You learn it, you put it in place in your practice, then you bring it back for implementation and accountability. No listening, nodding and moving on. You're learning to operate like a BUSINESS OWNER, not just the technician with extra responsibilities.

What's included

Everything you need. Nothing you'll never use.

Four live calls a month

(All recorded)

Week 1: Training with Julie on the month's topic.

Week 2: Coaching Call: Implementation & Accountability. Bring what you built from the training, get hot seat coaching and leave with your next step.

Week 3: Training with a guest expert.

Week 4: Guest Coaching Call: Implementation & Accountability. Bring what you built from the training, get hot seat coaching and leave with your next step.

A room of practitioners who get it

Entrepreneurship can be lonely. This is a community of collaborative, supportive practitioners: sharing what's working (or not), cheering the wins and talking through the hard stuff. You'll love this if you value community and connection. Jump into the Q&A chat for some help, meet other practitioners for a virtual lunch, or check out the resource share for plug-and-play documents, SOP's, and promotional materials. 

Your next step, when you're ready

A few times a year, you'll be invited to go deeper with optional 6-week sprints* on a single topic. And when you want Julie in your corner one-on-one, members get first access to her 30-day immersive coaching*. 

*Additional investment required; however you will get first access and special member rates. 

Learn it. Do it. Get coached on it.

Every training comes with action steps for your practice and a coaching call to make sure they actually happen. You don't just collect ideas here. You put them in place.

A resource library

Every training and implementation call is recorded and organized by month, topic and coach, so when you need that script or tracker again, you find it in minutes. You also receive access to all documents, spreadsheets, and templates provided in trainings.

Experts beyond Julie

The Money Matrix coaches help you rewire your relationship with money, and guest experts teach the topics where they shine. You get a whole bench in your corner.

From practitioners who've worked with Julie

In flow and joy, not hustle and burnout.

“With her guidance, I was able to build my new practice in flow and joy, not hustle and burnout.”

“Her intuition is razor-sharp, her practice-building skills are next-level, and her ability to see through stuck patterns and lovingly call them out is pure magic. Julie didn’t just offer cookie-cutter advice. She tuned into my personality and human design, crafting strategies that felt authentic, energizing, and totally doable.”

Mara Sussman · Wise Body Chiropractic and Health Coaching

“Her previous practice experience helped tremendously as the advice she gave was always rooted in real, practical action steps. Coaching with Julie helped get me out of the day-in, day-out grind mentality and moved me toward a big picture mindset.”

Dr. Matthew Devlin · Trade Street Chiropractic

“I was feeling so stuck in my business and like everything I was doing to grow just wasn't working. Receiving Julie's expertise of step-by-step guidance to discover my own strengths and wisdom was exactly what I needed. Going into my business on Monday morning I felt such a huge palpable shift in my own energy.”

Ali Goras

“The coaching and community that Julie Jones provided allowed me to build the confidence and understanding that was needed to get my office growing. Her work goes far beyond just hitting financial goals.”

Dr. Lauren DiGiovanni

“She takes the time to dive into who you are, how you operate, and how you can uniquely thrive! The time, effort and care Julie puts into coaching is outstanding.”

Dr. Christina Howard · Expansion Chiropractic
Julie Jones
Meet your guide

Hi, I'm Julie.

I spent years on the inside of a practice, at the front desk, in the new-client conversations and building the systems, before I ever coached one. Since then I've been behind the scenes of practices of every size, from solo practitioners just finding their rhythm to offices doing seven figures.

Here's what I've learned: the biggest practices aren't always the most profitable, and they're rarely the happiest. The ones that thrive are simple on purpose.

I run my own business four days a week, around two kids, and it keeps growing. Simple and profitable isn't a slogan for me. It's how I live, and it's what I'll help you build.

Is this for you?

Let's make sure it's a yes for the right reasons.

This is for you if…

  • You've been in practice a few years and your clients already love your work
  • Referrals keep you going, but you can't predict them
  • You want to grow, but not if it costs your health, your family or your joy
  • You're ready to hand things off, even if you don't know what yet
  • You want a plan, a room and someone in your corner
  • You consider yourself a healer, artist, or practitioner who ALSO happens to own a business.

This isn't for you if…

  • You want to scale to seven figures and multiple locations at any expense
  • You'd rather watch a course alone than show up to a room
  • You aren't yet confident in the service you provide (some imposter syndrome is normal of course)
  • You're brand new and still finding your first clients
  • You want someone else to do the work for you
  • You want cookie-cutter systems and advice
Join The Program

Founding Investment Available Now

Lock in your founding investment when you join before December 1, 2026. The investment goes up to $3,750 for the year on December 1.

Monthly installments

$300/mo per month

A full year, monthly

  • 12 monthly installments of $300, founding investment locked in before Dec 1
  • 2 live trainings + 2 coaching calls a month
  • Implementation & accountability on every training
  • Community + call library

One installment · Best value

$3,000/yr for the year

A full year in the Program

  • One installment, founding investment when you join before Dec 1 (save $600)
  • $3,750 for the year after December 1
  • Everything in the monthly option
  • Your founding investment locked in for the year
Questions

Good questions, straight answers.

Can I really join any month?

Yes. The six topics run on a repeating loop and the topic calendar is published ahead of time, so you start with whatever's on deck that month and build all six within your first six months. You will receive 24 different trainings in total over the course of the year. 

I'm not a practitioner. Is this for me?

Sorry, no. This program is built for holistic practitioners: chiropractors, massage therapists, acupuncturists, energy workers, nutritionists and health coaches

How much time will this take?

Up to four live calls a month, all recorded, so you can make the ones that fit your schedule. Plus about one to two hours a week putting things in place. The whole point is to give you time back, not take more of it.

What if I miss a call?

Every call is recorded and added to the library, organized by topic, so you can catch up on your schedule.

Do I need a team already?

No. Many members start solo. Figuring out what to hand off first, and to whom, is one of the things we build together.

Will I get pitched upgrades once I'm in?

A few times a year, we'll share optional deep-dive sprints or one-on-one coaching for members who want to go further. They're never required, and you will receive additional savings as a Program member should you choose to jump in!

Julie Jones

Simplify your practice & grow your profits. At the same time.