How To Be More Persuasive In Sales

How much easier would selling be for you if you could get your prospect to do all the work, to invite you in, overcome their own objections, and to sell it to themselves?

What a dream! Well, actually, this can be your reality. 

But first… 

Most practitioners are not very good at sales… most salespeople, frankly, are not very good at sales. 

Here’s what I mean… if you tell your spouse or your kids that they really need to do something. How do they typically respond? They resist (human behavior 101).

They shut down, or suddenly remember something very important they need to go do somewhere else, or worse, they go into fight or flight where they will try to get rid of you as quickly as possible. 

The moment someone feels like they are being told what to do, pressured, manipulated, or pushed into a decision, they go into protection mode.

Which means the very moment most people start “selling,” they accidentally make themselves less persuasive.

We are the most persuasive when we create space for people to persuade themselves.

So how do you get your prospects to persuade themselves?

You guide someone through a series of open ended questions that help them clarify what they actually want.

Instead of pushing someone toward a decision, you are helping them discover their next steps. 

Now imagine how much easier selling would feel if you could do that consistently.

Imagine your prospects doing most of the talking… clarifying their own problems… and asking you what the next step is.

How much easier would sales feel?

How much more valuable would your business become if you had that skill?

Probably a substantial amount.

The good news is this isn’t a personality trait.

It’s a skill.

And like any skill, it can be learned.

Inside the upcoming 5-Day Sell Like a Natural: Sales Confidence Challenge, you will learn how to guide conversations like this using the right questions, at the right moments, in the right sequence.

Once you understand how this works, sales conversations stop feeling awkward and start feeling surprisingly natural.

You can join the challenge here.